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Adam and Jerzy Krzanowski: 21st Century Leaders

The founders of our company Adam and Jerzy Krzanowski­ were honoured with BrandMe CEO, an award for authentic, transparent and brave CEOs. This year's edition of the award, held by the Forbes magazine, was themed ‘21st Century Leaders’.


Results of the second edition of BrandMe CEO awards were announced on 11 September. Eleven people (representing nine companies) whose attitude earned them the title of
21st Century Leaders were selected in this year's edition. A statuette designed specially for the competition went to the founders of the Nowy Styl Group Adam and Jerzy Krzanowski.


– “We owe our position today, as a company, not only to our ambition and the challenges we have taken up, but to people in the first place,” says Adam Krzanowski, Nowy Styl Group’s co-founder and President of the Board. “We want our employees to have the courage to come up with initiative and new ideas. Therefore, at the Nowy Styl Group we place emphasis on partnership-based management that’s focused on tasks rather than continuous control.”

Fot. Forbes.pl
Fot. Forbes.pl
Fot. Forbes.pl
Fot. Forbes.pl

Employees are the real driving force behind an organisation, but everything starts from the CEO. Everyone needs a leader to follow. Authenticity and authentic leadership were the traits of character that this year's edition of BrandMe CEO focused on, but not the only ones the winners had to have. The chapter of the award also appreciated the courage to make decisions. Winners needed to show an expressive style of management, and their management vision and style had to be consistent. The impact of CEOs on the environment was also an important criterion.

As we build relationships inside and outside the company and shape the growth of the Nowy Styl Group, we always keep values in mind. Ambition, humbleness, honesty and tolerance – we have identified with these values right from the start of our business” adds Jerzy Krzanowski, a co-founder of the company and Vice-President of Nowy Styl Group’s Management Board.


The award ceremony was held as part of a conference under the same name: BrandMe CEO. It was an opportunity to discuss contemporary leadership and values desirable among leaders.

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